Stigma Reduction

Changing how America sees and responds to addiction.

Stigma is one of the biggest barriers to recovery. REACH fights it by making solutions visible, normalizing overdose prevention, and showing that every life is worth saving. Through naloxone access, storytelling, and public awareness, we’re proving that compassion is the most powerful antidote to fear.

Naloxone Vending Machines

Providing free, 24/7 access to naloxone and harm-reduction tools saves lives and starts conversations. Each installation includes local training, community engagement, and tracking to measure real-time impact.

Public Awareness Campaigns

From Tennessee to the Gulf Coast, REACH hosts summits, school events, and statewide campaigns that educate families and inspire action. Each event is designed to connect hearts and minds to the cause of rescue and recovery.

Celebrity & Influencer Outreach

NFL athletes, musicians, and creators use their platforms to destigmatize addiction and amplify hope. These collaborations turn recovery into a national conversation and bring new audiences into the mission.

Community Education & Leadership

REACH board member Andrew Parrott leads outreach focused on leadership, recovery awareness, and community engagement. Through storytelling and motivational talks, he bridges the gap between data and humanity — showing that recovery is both possible and powerful.

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Visibility breaks stigma. Hope starts where judgment ends.

— George Massengill

Help us make recovery visible.